Having always been a very vocal critic of the original Tokyopop website, I will of course put on the reviewer hat and go to town with the new beta version of it. The original eventually became a sprawling mess of social networking and user content, where looking up a book's pagecount was nothing less than an ordeal and where one was left to wonder how a publisher's website could be so down on books.
The good (middling?) news is that the problem has mildly been ameliorated: all the user content has been grouped under three central dropdown menus, and some the more ambiguous labels (Hot!) have been canned.
The bad news is that it's still a bit of a mess, with confusing functions and illogical placement marring the new improvements. Ostensibly, if I was going try and actually buy a book of off the site, I should go to "Shop", right? Wrong: shop links to a page rife with TP titles, but also Viz titles, a Del Rey...what? The Shop function is merely an aggregator of Amazon links for manga from all publishers- clicking on a title takes you to its page, complete with "Add to Shopping Cart" button. Tokyopop, I can see putting your books through to Amazon, but everyone elses? Isn't this becoming a cutthroat market?! Promotion is promotion is promotion, and even inclining someone to choose a foreign title sounds highly illogical- not to mention that Amazon makes finding a title perfectly easy itself. I sincerely hope this is secretely about getting a commission from the sale.
Actually finding the books on TP's website is now under Manga + Comics, where various genre and alphebetical filters allow you to narrow the field to what you're looking for. It would be nice to have a search function with catalogue recall, but, frustratingly, the only one available (much like before) is a Google custom search, which looks for keyword recall in all pages of the site (read: not useful). The beta version is indeed an improvement from the original, but then, when you hit the bottom, I suppose you can only go up.
Sunday, July 20, 2008
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